About Vibetracker
Vibetracker.com offers the next generation of wearable technology with the Spiral Vibetracker. We created the first wearable that allows you to discover your vibration patterns throughout the day so you can discover what makes you vibrate higher, live happier and manifest more.
Founded by friends Mitchel van Duuren and John van den Heuvel in 2022, we are on a mission to help regular everyday people connect to their intuition and higher purpose and raise collective vibration.
2020
Idea
2022
Started working
12/2024
Manufacturing
2025
Ready
Since we started in 2022 by working out the prototype, testing and refining the Spiral Vibetracker wearable, our biggest goal is to impact people’s lives. Our mission is to raise the collective vibration one vibetracker at a time through our product that promotes awareness.
Our vision is to become the best solution on the market to raise your vibration and increase manifestation through insights that are helpful whatever spiritual practice you are doing.
Imagine if you knew how your spiritual practices would affect your vibration.
Yoga
Crystals
Retreats
Therapy
Meditation
Ceremonies
Breath Work
Journaling
Nature
Affirmations
2020
How it all started
2020
Understanding
While dealing with a worldwide lockdown, the books of David R. Hawkins came into Mitchel’s world. He started to learn about vibration, and has been hooked ever since. He started to understand how some phases in his life were smooth sailing with lots of achievements (and manifestation) while other parts looked like an uphill battle. While already been working on personal development for 15 years, this information about vibration made everything “click”.
2021
The start of a conversation
Together with co-founder John, Mitchel already shares a company in the Netherlands selling nature stones. Being best friends and colleagues for over 15 years, naturally Mitchel shared his new found obsession about vibration with John. This resulted in a brainstorm about how to actually track the vibration you are sending out in the world. And this led to a mystery / problem that we wanted to see solved. For the upcoming 1,5 years our idea never died, but we were busy in our business, life with 5 children (John has 2 children, Mitchel has 3) and Mitchel even started a (spiritual) community on a self sustainable property in the mountains of Canary Islands. Still we kept our eyes open, and investigation never stopped. Meanwhile both Mitchel and John started do dive deeper into all material around vibration.
April 2023
Meeting like minded founders
Our investigation let us to Hong Kong, where a team of scientist together with 2 founders were already working 2 years to find more or less a solution to the challenge we wanted to solve. They made an algorithm that converts data from high precision hearth rate monitor into vibration and emotion. They used this for product testing to see how large groups of people react to new products or functionality and was only available for businesses and this specific use case. Not available for public. The universe brought us together in Amsterdam, where the founders “by coincidence” had an event that they attended. We met in a Ramen place in Amsterdam and it clicked right away. Let’s get to work.
July 2023
First concepts
The very first concepts were brainstormed. We wanted to include natural materials. We didn’t want to make a standard “wearable” but rather an eye catching piece of jewellery suitable for both the spiritual community and “normal” people. We kept in mind that not everybody is looking for an extra bracelet on their wrist, so also to make it suitable as a necklace or simply a “magic stone” that you can put on your keychain for example. We decided on the name “pebble”, but found out that there was already a pebble wearable. We eventually came up with the name Spiral, and did some last tweaking around the design.
January 2024
Prototyping
Once we completed how the Spiral would look like. The prototyping phase started. We got appearance models of the size, shape and form. And we made adjustments based on the hardware and how everything would fit inside of the wearable. Also Mitchel started his spiritual information business in the Netherlands (Magick.nl)) to educate people about the power of vibration. Customers of this business would eventually be interested in the presale of the Spiral Vibetracker.
March 2024
Starting the app
Obviously the Spiral needs an app for customers to read the data. All we could do now is get data back from the algorithm in a way that’s not user friendly. So we started to add team members to develop the app. Up until this point it was just John and me, together with the founders / scientist from Hong Kong that took our project on a freelance base. (but became actually close partners with heart for our project)
June 2024
Testing
We started testing the hardware, and first versions of our app to see results for ourselves.
In this stage actually there was a lot of testing, refining, back to the drawing board, iterations and testing again until next stage. Goal was to actually launch product before Christmas. Unfortunately we couldn’t make it. There is just too much going on with making a product like this.
December 2024
Presale
When we understood we have a good product, good hardware and outcomes were as expected we started our marketing campaign for Spiral vibetracker. The presale started to the spiritual business Mitchel started back into January 2025 with a couple of hundred sales for the vibetracker.
December 2024
Filing for patent
We also signed an order for 5000 units with manufactory. We choose for a high quality factory that also produces products for Tanita, Xiaomi, Beurer and LG, not cutting any expenses to make the best product.
We understood how much work we did to come to this point, and how serious our project was going to be. So we took in a legal team to understand what we have and how to protect it, and they advised us on filing for a patent. This process took 3 months.
March 2025
Manufacturing and designing packaging
When patent was granted we started manufacturing right away. First step in this process is tooling, and second step is actually produce the wearables. This takes approximately 45 days.
To make the experience for our customers delightful from the moment they get the Spiral delivered and opening the packaging. Our idea was to not make any “ordinary” wearable packaging but instead package the wearable as jewellery. This led to multiple ideas, which we needed to find a manufactory for that we found in the same factory that makes packaging for the famous brand “Cartier”. Also again 30-45 days of time.
Today
Everything is in progress
We are currently waiting on the manufactory of the packaging to ship to the manufactory of product and combine the two to an end product that you will get delivered. Everything is in progress. We estimate it will be somewhere in May that we can send products out to our customers. There are some factors that we can’t predict that can speed up or slow down the process. For example, the factory is pretty big and our order can be made in 2 days, but they schedule 2 weeks just to have some buffer. If they have some space directly after tooling, it can speed up more or less 2 weeks. But something else our manufacturers are dealing with for example recently was the tariffs, and it impacted negatively.
Needless to say that we are just as exited as our presale customers to receive all products and start shipping.
We are striving towards making raising your vibration a more widely accepted practice, just like yoga and meditation became in the last 10 years.
We believe that vibration (and raising this collectively) is the key to making earth a better place to live on. And our wearable will help you and tens – if not hundreds of thousands of others gain more awareness. When the time is right, we will open up a platform to connect everybody into a high vibe tribe.
Thank you for being part of this mission.
John & Mitchel
Leadership
COFOUNDER
Mitchel van Duuren
Ever since reading the books from David R. Hawkins in the early 2000’s Mitchel has been fascinated by vibration. Naturally he is a pretty good manifestor – already from an early age – where he beliefs angels are guiding him, giving him this deep feeling that everything will always turns out the best way possible.
By the age of 24 he already grew a million dollar business, without any meaningful education.
It was at his first ayahuasca ceremony that he understood the difference between the emotional body (subconscious) and the physical body. Where the physical body is the instrument of the mind. And that tuning this instrument is essential for manifesting what we want.
With over 20+ years of experience with manifestation he’s excited to help people tuning their bodies with the VibeTracker Spiral to attract what they want in life.
COFOUNDER
John van den Heuvel
John is a highly sensitive entrepreneur who has been forging his own path from a young age. With a driven entrepreneurial spirit, he feels guided by the universe. This is why John never worked for a boss but chose his own entrepreneurial journey from day one. He didn’t pursue formal education, as he prefers not to be “programmed,” opting instead to act from a free and open mind. Throughout his career, John has founded several successful companies, including one that grew into a multimillion-dollar business.
But what is the unique compass that consistently led him to what he desired? This became clearer as he delved deeper into his spiritual side. Through ceremonies and deep meditations, he discovered that the signals he projects outward ultimately serve as the magnets for his success.
Vibetracker feels like the greatest mission of his life for a reason: raising spiritual vibrations. One person at a time, across the globe. More happiness and success for everyone. A sense of unity among like-minded individuals. This is what he now dedicates his life to.
